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Archive for Website Design

Small Business Website Gets a Face Lift

By Lisa · Comments (0)
Wednesday, April 6th, 2011

Sometimes just a little botox will do it. But in this case, our client’s website was overdue for a complete face lift. Touchstone Sports launched their website in 2005, featuring their sports memorabilia products to Vancouver retailers and restaurants. It was created in (much like many websites of its era) Front Page. Needless to say, this website needed a bit of a ‘freshening up’ so to speak. So, the web design team at Stand Out Online recently gave Touchstone’s website an overhaul- building it within WordPress and optimizing it for search engines. TouchStoneSports.com now features a full online catalogue so that their purchasers can scout out the hottest sports memorabilia prior to making an order. The best part about their new website is that they can maintain it completely on their own! They can upload new products with the click of a button and their website automatically puts the new memorabilia item on its appropriate page. It doesn’t get better than that! Oh- actually, maybe it does. TouchStoneSports.com is completely iPad and iPhone compatible and they are already getting more calls than with their old website. We think you’ll agree that TouchStoneSports.com looks 10 years younger with her new nip and tuck!

small business web design before small business web design after
Before After
(click the above website thumbnails to enlarge)
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Categories : Search Engine Optimization, Small Businesses, Stand Out Online Marketing Inc., Website Design
Tags : frontpage to wordpress, online catalogue, vancouver website redesign, website overhaul, website redesign

5 Reasons Why WordPress Rocks for Small Business Web Design

By Lisa · Comments (0)
Friday, October 8th, 2010

We’ve talked a lot about our love for WordPress, but we haven’t elaborated as to why it is far better than all the typical offerings pitched to small businesses as a website solution (products from Yahoo!, Microsoft, Google, YellowPages.ca and others). It’s the tool that many of the Pros use and there are many good reasons for that. Here are five:

  1. wordpress for small businesGet Found!

    WordPress provides good search engine optimization (SEO) right out of the box. Google loves WordPress websites!

  2. Easy Updates!

    It is easy to update content on your website without knowing HTML.  There is no need to learn a complex HTML editor tool like Dreamweaver! Do you have to pay your webmaster every time you want to make a small change to your website? Well no longer – once WordPress is set up for you, you can easily edit your pages using a simple rich text editor. If you can use Microsoft Word, you can update your website. It’s that easy.

  3. Combine Your Website & Blog!

    It can be a web site, a blog or both. Having a blog on your website not only adds additional content for your customers, it also helps to boost your search engine ranking- and it can be built right in to your website! No need to have a separate blog!

  4. It’s Free!

    It really is free! It is called ‘Open Source’ software and it is available to anyone who wants to use it. If you need design and set up help- For less than $500, you can get a custom-designed web site and blog for what you’d pay a designer or programmer $2000-$5000 for!

  5. It’s Customizable!

    Infinite design and feature customization. Because it is open source software, thousands of programmers create plugins for it every day. That means you can expand your website and blog easily by installing any plugin that suits you!

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Categories : Search Engine Optimization, Small Businesses, Website Design, WordPress
Tags : small business web design, wordpress, wordpress for small business

5 Reasons Why Small Businesses Need a Website

By Lisa · Comments (0)
Wednesday, September 22nd, 2010

Despite the rapid growth of the internet, surveys have shown that the majority of small business do not have a website. As more and more people are turning to the internet to obtain information, it is becoming expected that a business has a website. If you don’t, your business may be bypassed for your competition that does have an online presence.

  1. Your Competition is Online.

    Chances are your competition is online which gives them a huge advantage over your business- especially if they are leveraging online marketing potential and have a website that is optimized for search engines.

  2. Extend Your Hours.

    Many people look for information on the internet after business hours. With a website, information about your busines is available 24 hours a day, 7 days a week. This allows your business to be as good as open, even if your establishment is closed.

  3. Offer Significant Information.

    Nowadays, more and more people are turning away from the traditional methods of finding information and looking online. Printed materials such as the Yellow Pages directories are being used less and less. Having a website allows you to offer a limitless amount of relevant information about your business.

  4. Canada is Online!

    With over 80% of Canadians online, you can’t afford not to have a presence there.

  5. Improve Customer Confidence & Your Corporate Image.

    With a professional website, you will instill confidence in your customers while improving your overall corporate image.

  6. Bonus Reason: Increase Your Revenue.

    According to the Small Business Administration, small businesses with websites average $1.07 million per year in sales more than small businesses that are not online. That equates to 39% higher revenue.

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Categories : Small Businesses, Website Design
Tags : small business web design, small businesses, web design

Where Did Stand Out Online Come From?

By Lisa · Comments (0)
Friday, September 3rd, 2010

Wondering how we came to be? Sometimes we ponder this also. Kidding.

Last year, Jason and Lisa (Co-Founders of Stand Out Online) decided that starting up a web design company that serviced Vancouver and area would be a great idea. There are a lot of great web design companies already in Vancouver, but Jason and Lisa wanted to offer a more affordable website option for small to medium sized businesses. Hence, a lot of conversations later…. Stand Out Online was born.

Through our wonderful content management system called WordPress, we are able to offer websites as cheap as $499 to get you started online. After all, we feel that everybody should have an opportunity to be online without breaking the bank.

Then come the updates, yes- the wonderful website updates. Many companies out there will charge you an arm and a leg… maybe even your first born…. to update your website. That’s not so fun for you, the business. At Stand Out Online we believe in empowering our customers to make their own website updates.

Yes, that means you, the business owner can update your website all by yourself. We will even train you how to do it and provide you with a leave-behind ‘How-To’ guide so you don’t get scared at the thought of having to do it yourself once we leave.

Even after we DO leave, you are never alone. We will always make ourselves available for you to walk you through or even do it for you if you need.

We make getting a website easy and affordable so that everyone can have one. “Websites for everyone!”, we say.

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Categories : Stand Out Online Marketing Inc., Website Design, WordPress

Stand Out Online Launches a New Website!

By Lisa · Comments (0)
Thursday, August 26th, 2010

Check out our newly renovated website! We’ve jazzed it up, spruced it up, fluffed it up and puffed it up!

We’ve found some time in our back pocket that allowed us to renovate and overhaul and offer you a better, easier to navigate site! That’s what it’s all about after all!

If you need an affordable website that looks awesome and gets you customers, contact us today!

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Categories : Stand Out Online Marketing Inc., Website Design
Tags : stand out online, website launch
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